What is Google preparing for the future? Discover the innovations announced in 2018

This year, Google is prepared to launch new products and tools useful for marketing specialists, all for the purpose of helping small and large companies develop quickly. Each of…


Email Marketing dos and dont's

Top 10 Dos and Don’ts of Email Marketing

The online environment is changing at an increasingly rapid pace. Corporations are investing more and more in their marketing budget, agencies want to help their clients more and…


Task automation on Social Media

Task automation nowadays Nowadays, automation is a word that everyone values. On one side, the persons who use it and are aware of the latest innovations acknowledge its merits.…


Who Are You On Instagram?

Instagram – The starting moment Everything began 8 years ago, when a young man named Kevin Systrom posted a photo on a social network which no one had ever heard before. That was…


Excellence in horseback riding and tourism, with digital performance

Dracula Daneș is the tourist destination in central Transylvania, a few kilometers from the legendary citadel of Sighișoara. Business has been constantly on the rise in the 27…


We now know more about ourselves in the digital environment

We don’t usually measure our behaviour, we don’t analyse how much we buy from an online store each month, how many times we visit it or what the annual amount paid to a company…


High-performance E-mail Marketing in a world ”flooded” by e-mails

E-mail Marketing has evolved so much over the last years that it has become the main business channel for organizations that are actively preoccupied with their marketing. The…


Bumper Ads: The Online Advertising Trend of 2018

Knowing that our attention span has dropped a lot and that an increasing percentage of the global Internet traffic is oriented towards video content, the importance of videos on…


5 mistakes to avoid in Online Marketing

Over time, we’ve had to deal with a lot of challenges, we’ve made mistakes, we’ve tested and replicated successful actions, and the experience that we’ve accumulated in the last…


How do you build a Google Adwords Search campaign?

When you want to display the right ad for the desired audience, at the right time, Adwords Search campaigns are among the most efficient ways to do so. The more relevant the ad,…