Digital Marketing

What is Google preparing for the future? Discover the innovations announced in 2018

This year, Google is prepared to launch new products and tools useful for marketing specialists, all for the purpose of helping small and large companies develop quickly. Each of…


Digital Marketing

One of the most efficient digital channels for businesses

In the last few years, we’ve witnessed the rise or fall of many digital platforms, conceived for brand awareness or new business, and we’ve experimented many of them. Today, at…


Digital Marketing

Performance in dentistry and online marketing

The Crystal Dental Clinic has been elevating dentistry for over 17 years, it’s one of the most dynamic dental clinics in Bucharest, 10 practices with state of the art equipment, a…


Digital Marketing

We now know more about ourselves in the digital environment

We don’t usually measure our behaviour, we don’t analyse how much we buy from an online store each month, how many times we visit it or what the annual amount paid to a company…


Digital Marketing

How do you build a Google Adwords Search campaign?

When you want to display the right ad for the desired audience, at the right time, Adwords Search campaigns are among the most efficient ways to do so. The more relevant the ad,…


Digital Marketing

Digital Strategy with Artificial Intelligence

Artificial Intelligence - a concept more and more talked about today that instills fear, like anything new. A natural perception, which comes from the 'unknown'. Psychologically,…


Digital Marketing

Online Performance Marketing from Craft Interactive

The year 2016 was decisive for us, turning our vision into the desiderate to become the most performant digital agency in the city. So we invested in instruments and…


Digital Marketing

Acting, digital marketing and business

An unplanned context both for Craft Interactive and for Inlight Acting School was turned into a success story. Inlight is an private school practicing its own pedagogical methods…


Digital Marketing

Craft Interactive agency is now Google Adwords certified

Autumn and spring blooms include good news. The good news for the Craft Interactive agency is that starting today has received certification of Google Partners, recognized by…