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Transforming a regular tourism business into a Romanian love-brand using digital marketing tools

Domeniul Dracula Daneș is an exemplary successful Romanian business. For almost three decades, the tourist complex in the heart of Transylvania has brought together people that…


IG TV

Instagram – Where to?

Instagram is on the right track Given that, at the moment, it’s the social network with the highest engagement, we can honestly say that Instagram is on the right track. According…


Email Marketing dos and dont's

Top 10 Dos and Don’ts of Email Marketing

The online environment is changing at an increasingly rapid pace. Corporations are investing more and more in their marketing budget, agencies want to help their clients more and…


Digital Marketing

Excellence in horseback riding and tourism, with digital performance

Dracula Daneș is the tourist destination in central Transylvania, a few kilometers from the legendary citadel of Sighișoara. Business has been constantly on the rise in the 27…


Digital Marketing

Bumper Ads: The Online Advertising Trend of 2018

Knowing that our attention span has dropped a lot and that an increasing percentage of the global Internet traffic is oriented towards video content, the importance of videos on…


Digital Marketing

How do you build a Google Adwords Search campaign?

When you want to display the right ad for the desired audience, at the right time, Adwords Search campaigns are among the most efficient ways to do so. The more relevant the ad,…


Digital Marketing

Partnering with Sighișoara Blues International Festival

Sighișoara Blues Festival is the first prestigious event of it’s kind in Romania that is bringing exceptional international artists to the country in order to promote Blues Music…


Digital Marketing

The most important convention dedicated to wine industry in Romania

GOODWINE is the first and most important convention dedicated to wine and the winemaking industry in Romania. It has been constantly gaining notoriety and has organized an…


Thailand 2016 digital environment with Craft Interactive

Thailand, one of the most visited tourist destinations in the world, is represented in Romania by ”Tourism Authority of Thailand” (TAT), the representative office of the Thai…


Digital Marketing

Acting, digital marketing and business

An unplanned context both for Craft Interactive and for Inlight Acting School was turned into a success story. Inlight is an private school practicing its own pedagogical methods…